Wednesday, 28 June 2023 14:05

Walmart holds small market to promote salvadoran SME products

Written by Coralia Cuellar // Evelyn Alas
Walmart holds small market to promote salvadoran SME products Alonso Zuniga// Executive Producer// Photographer

In the framework of the International Day of Micro, Small and Medium Enterprises (MSMEs), which is celebrated in June, Walmart de México y Centroamérica, will be holding a small market to promote the products of 10 salvadoran SMEs that are part of the program Una Mano para Crecer, through which the company provides support for them to have access to a safe and growing market, technical training and support, among other benefits.

These are actions that the company carries out as part of its contribution to the Sustainable Development Goals and the global economy, constantly working hand in hand with suppliers of small and medium-sized enterprises, encouraging them to access new markets, inside and outside the country.

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The activity will be held at Walmart Constitución on saturday july 1 and sunday july 2, from 10:00 A.M. to 5:00 P.M., promoting the sale of products from salvadoran SMEs in order to strengthen the value chain they generate for the community.

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"The small and medium enterprises that will be participating in the small market will have the opportunity to exhibit and promote their products, showing first hand the alternatives they offer to customers", said Ana Fran Villatoro, manager of Small and Medium Business Development for Walmart Central America.

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The following companies will participate in this small market:

1. El Buen Chocolate

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2. Salsas y dulces típicos (PEKA MAYA)

3. MAMA CHELA BREAD

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4. BALDIZON: Textiles

5. La Samaritana: Sweet Bread

6. Cremería Delmy

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7. HERMEL: Food products

8. PRODUCTOS LA CANASTA SA DE CV

9. Guanaco Pride

10. PAN JOSEPH

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In El Salvador, Walmart's Una Mano Para Crecer program benefits 1,444 families and generates employment for more than a thousand people, reaffirming its commitment to local production, strengthening development opportunities and contributing to improving the quality of life of salvadorans.

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Translated by: A.M