During his visit, Jo met with El Salvador's President Nayib Bukele to discuss the possibility of establishing a partnership to strengthen El Salvador's technological capabilities. The partnership could include training programs for young people, infrastructure development, and research and innovation projects.

Jo also met with representatives of the Salvadoran private sector to discuss investment opportunities. Samsung is interested in expanding its presence in El Salvador, particularly in the information and communication technology (ICT) sectors.

"El Salvador is a nation with great potential for economic growth", said Jo. "We are excited about the possibility of collaborating with the government and private sector to help this country reach its full potential".

Samsung is not only committed to expanding its markets, but also to improving academic training, as the company has two technology education initiatives in place in schools in the country: Solve For Tomorrow and Samsung Innovation Campus (SIC). With both, the goal is to train young people with tools that enable them to contribute to their communities.

"Technology is the tool that will enable us to build a better future", said Jo. "That is why Samsung is committed to supporting the development of technological capabilities in El Salvador and the rest of Latin America".

Jo's visit is a sign of Samsung's growing interest in El Salvador. The country offers a potential market of more than 6 million people, as well as access to the Central American region.

Looking to the future

During the meeting, the Korean businessman commented on the benefits that World Expo 2030 could have for El Salvador and the region. "World Expo 2030 in Busan would be a unique opportunity for El Salvador and the rest of Latin America to showcase its economic, tourism and technological potential", he said. "This world expo would help strengthen trade and cooperation ties between our countries and promote sustainable development and innovation".

If Busan is selected as the host city for The World Expo 2030 it would address new technology development projects that will be beneficial to the entire world, which would boost areas such as tourism, investment and trade with new tools.

World Expo 2030 is an international exposition held every five years. The next edition will take place in 2030 and the cities that have applied are Busan, South Korea; Rome, Italy; and Osaka, Japan. The winner will be announced in november this year. To learn more about Busan and its bid for the next World EXPO 2030, you can log on to the following link: https://www.expo2030busan.kr/eau/index.do and see all that the Korean city has to offer.

Translated by: A.M