This event marks an important milestone for ADOC, as it celebrates seven decades of making the world walk better; and today more than ever ADOC shows its enormous commitment to create value for its customers in the regional market, through products and experiences that accompany its path of success.

The event "70 Años de Pasión por el Calzado" featured a series of emblematic and significant activities, designed to honor this great legacy that they have been building together with their customers, ADOCKERS and key partners, whom they thanked for their commitment and constant dedication throughout these years.

ADOC has a portfolio of products, formats and channels that meet the needs of its market segments in a timely manner, accompanied by values such as: passion, perseverance, integrity, social impact and excellence; values that represent the essence, principles and authentic DNA of ADOC.

Highlights included:

Opening speech by ADOC's CEO

Presentation of ADOC's history and outstanding achievements

Commemorative sculpture exhibition

Recognition of key collaborators and partners

Interview opportunities with ADOC leaders and representatives

Question and answer session open to the media

Translated by: A.M