With this action, Nestlé joins for the fifth consecutive year the brands committed to supporting salvadorans with disabilities, helping their rehabilitation and inclusion.

A Piscucha for René!

This year Nescafé Listo, the most beloved coffee brand by salvadorans, will be present at the First Festival de Piscuchas de la Teletón, where each piscucha will celebrate the life and effort of one of the 12 salvadorans with disabilities that will be the symbol of the Teletón this year.

"At Nescafé Listo we are moved by our people. This year, intribute to the hardworking and fighting salvadoran, we exalt the story of René, a man committed to his rehabilitation and determined to get ahead, fighting with great efforts every day", said Katherine Gomez, Nescafé Listo brand manager of Nestlé El Salvador.

The value of optimism will be represented in the piscucha that Nescafé Listo will fly next november 19 and 20 at Parque Cuscatlán. The piscuchas have been made by the artisan designer Susana Diaz, with the vibrant red and yellow colors of Nescafé Listo and alluding to coffee plants and the Jaguar, which reminds us of optimism, highlighting the salvadoran flora and fauna.

"Optimism, as well as a good cup of coffee, are present every morning to push us to give the best of each one of us and fight for our dreams", concluded Katherine Gómez.

Thus, Nestlé and its brand Nescafé Listo congratulate the Teletón for its ongoing commitment to the comprehensive work of rehabilitation of thousands of salvadorans with disabilities and for allowing them to join one more year to this cause for the benefit of the most vulnerable.