Thursday, 20 January 2022 22:16

Multimoney launches its Financial Ecosystem, a new platform with a unique product portfolio in a single App

Written by Coralia Cuellar / Evelyn Alas

Under the slogan, Tu dinero, tú decides”, Multimoney launched the new financial ecosystem, an innovative digital platform that offers revolving credits, savings accounts with the best returns in the market, and the opportunity to invest in bitcoin, all in a single App.

The platform seeks to meet the needs of salvadorans through a unique portfolio of products, whose fundamental pillar is the use of technological innovation through an App in which each customer chooses the products they prefer, according to their needs.

Multimoney belongs to Sociedad de Ahorro y Crédito Gente, a solid entity backed by investors with a long and successful track record in the Central American financial sector. The group began operations in El Salvador in 2009 and then expanded to Costa Rica in 2010, focusing on consumer loans before venturing into other opportunities in the region.

Victor Bonilla, commercial director of Multimoney explains that, the financial platform is aimed for the use of all natural persons, the objective is to impact people in a positive way, helping them to create additional cash flow through investment and savings.

Since then, it has evolved and diversified its products by offering customers the multimoney Visa digital card through which they can access their credit lines, as well as high yields on savings products and more recently a secure Bitcoin investment platform.

Multimoney cash revolving credits have competitive rates starting at 1.5% monthly interest and up to US$25,000. The delivery of the money is agile, simple and is deposited in any of the client's bank accounts in less than 24 hours.

These can be acquired by salvadorans who are 21 years of age or older. There is no need to go to an agency, which differentiates Multimoney from other institutions. Customers can also activate their Multimoney Visa from the App, to shop with their personal credit line at merchants and securely online.

Smart, which is also part of the Multimoney ecosystem, is the best savings product in the country. It offers 3.5% annual interest to its customers and total and immediate availability of their money without any restriction.

Operating efficiently through a digital platform allows the finance company to pass on the benefits to its customers and offer excellent returns.

Multimoney is the first salvadoran financial ecosystem that provides access to investment in Bitcoin. Through the Multimoney Smart savings account, customers of the ecosystem can invest in the cryptocurrency, with the customer deciding when to buy and when to sell in real time from their App.

According to Federico Parker, President of SAC Gente, "the financial technology revolution is opening up new opportunities and reinventing the finance business in general, giving rise to the emergence of new business models such as the Multimoney ecosystem, which makes use of technological innovation to offer new tools that provide access to great opportunities to an important segment of the population".

The financial platform has several products, for example:

Multimoney Cash: includes competitive rates starting at 1.5% monthly interest. The delivery of the money is agile, unlike other institutions.

They facilitate access to flexible credit without having to go to a bank branch. In addition, you can use your credit as many times as you need.

Multimoney Smart: is one of the best savings products in the country, it also capitalizes your interest on a monthly basis.

It offers the highest savings rate in the market, 3.5% annual interest, regardless of the amounts deposited. Withdrawals or deposits are made through UNI transfers between banks. In addition, you can access your account from a Smartphone.

Multimoney Cripto: It is the first regulated financial institution in the country to give Salvadorans access to Bitcoin investment.

Bonilla, emphasizes that salvadorans can sell at any time and receive their dollars instantly in their Smart account.