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Under its new campaign: "A disfrutar que yo te cuido", Toledo launches its line of products free of nitrites, colorings, and artificial preservatives
Written by Leydin Sorto
Aligned with the purpose of CMI Alimentos, "We feed your world to fill it with wellness", the brand launches a new portfolio that provides a balance between wellness and flavor, which will surprise its loyal consumers in the region.
Continental celebrates food festival to keep salvadoran gastronomic identity alive
Written by Leydin Sorto
The Continental brand organized its first national food festival called "Me Sabe a Sivar", at the Salamanca facilities in Nuevo Cuscatlán. The event was attended by entrepreneurs, journalists, influencers, brand consumers and the general public.
Movistar and Junior Achievement join forces for the youth
Written by Leydin Sorto
Movistar El Salvador continues to join efforts for the youth of the country! In alliance with Junior Achievement, an NGO at the service of youth with worldwide impact, the brand participated in NAU Fest 2023, a forum that allows young people to connect, receive talks and be prepared for job placement.
Pepsi makes an impact with its new campaign "Los Imperdibles de la Calle" with Manuel Turizo
Written by Leydin Sorto
Pepsi, the carbonated beverage brand, is pleased to present its new campaign entitled "Los Imperdibles de la Calle". On this occasion, Pepsi joins the talent and charisma of renowned Colombian singer and composer, Manuel Turizo, to take consumers on an exciting journey of flavor and emotion.
Citi named Best Corporate/Institutional Digital Bank in El Salvador
Written by Leydin Sorto
Citi also won this recognition in Argentina, Bahamas, Brazil, Costa Rica, Ecuador, Guatemala, Honduras, Jamaica, Panama, Paraguay, Peru, Puerto Rico, Uruguay and Mexico (Citibanamex).
PriceSmart is building its fourth Club in Santa Ana
Written by Coralia Cuellar/ Alonso Zúniga / Leydin Sorto
With an investment of between US$20 and US$23 million dollars in infrastructure, they plan to inaugurate the PriceSmart Club in Santa Ana, said Ricardo Osorio, Operations manager for PriceSmart Clubs in Honduras and El Salvador.
Avianca will increase 110 weekly flights to and from El Salvador for the winter season
Written by Leydin Sorto
Avianca announced that for the winter season (between november 2023 and march 2024) it will add 110 weekly flights from El Salvador to North America, Central America and South America, which represents an offer of close to 2,800 additional daily seats and the incorporation of 5 Airbus A320 aircraft for the salvadoran market.
Access to energy is one of the factors taken into account to stimulate development in the localities. To achieve this, it is first necessary to consult the beneficiary communities.
Electronic Invoicing in El Salvador: present and future of digitalization
Written by Evelyn Alas
Technology, which 20 years ago was seen as something too "futuristic", today, in 2023, is a daily currency; and it is being used in virtually any industry worldwide. Logistics, mass consumption, banking, retail, pharmacies, what industry has not used this resource to progress?
